Home Digital Marketing Connectio Review: The New Facebook Ads Targeting Software

Connectio Review: The New Facebook Ads Targeting Software

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Photo by Alexander Shatov on Unsplash

Last Updated on April 30, 2021 by Mandy Schmitz

You have heard about Connectio but are not sure if it’s worth giving a try?

Do you use Facebook Ads to market your products, and do they return the optimal ROI for what you’re spending on them? Do want to find out which of your audiences is most likely going to convert with high likelihood or have had enough – wasting more money than necessary on low-quality audience segments that won’t give back as much in conversions/ROI just doesn’t make sense anymore.

Let me show how using this software can help automate and optimize those ads so both sides come out better off!

What is Connectio?

Connectio’s suite of tools provides a revolutionary way to find the right audience on Facebook. It can help you get more revenue by targeting those with actual potential and avoid spending time or money on the wrong people. The app enables you to collect leads, automate campaigns, discover lucrative audiences for your business needs, and use hyper-smart retargeting ads that will go straight into their newsfeeds!

Connectio Features-Solving Your Facebook Targeting Headaches

Connectio has five unique features to help you solve your Facebook targeting headaches:

Connect Audience

It’s a challenge to earn from your email list. And it becomes even more difficult using Facebook Ads, right?

Typically, customers get lots of emails from all over the place – so they’re not paying attention when yours come in and often mark them as spam if you send too many without giving them something enticing first.

So what can we do about this problem?

Tracking how your subscribers behave with your emails can help increase your sales significantly. Although not easy, you must segment the lists based on preferences, behaviors, and responsiveness to market effectively.

Connectio.io

ConnectAudience lets you save contact lists as Custom Audiences so that they can be easily tracked for their behavior both in email marketing and other social media campaigns; making it easier than ever before. What’s more, is that ConnectAudience allows you to segment these customers’ information from a list of contacts into segments by combining them with data collected through Facebook activity – taking this process one step further!

With this feature, it is possible to automate a unique form of marketing based on individual responses to advertisements.

Now you can deliver personalized offers to the people who are most likely interested in them. With ConnectAudience you are on your way to create highly profitable campaigns and save money, all at once.

ConnectExplore

Facebook is a social networking site, but it can also help you attract more customers to your business. Knowing how to identify good interests increases the number of customers and accelerates the growth of your business. Facebook interest targeting is therefore crucial in attracting more traffic to your website to generate more leads.

It’s, however, very time-consuming to find those laser-targeted interests in a new niche.But what if there was a faster way of doing this or a tool? Wouldn’t you love that?

Well, that’s what ConnectExplore offers you.

So, what exactly is ConnectExplore?

It’s an analytics and interests-gathering feature for Facebook Ads used to target niche interest groups. It shows the interests that produce the most outstanding results, thus eliminating the need for split testing. Not only that, but it helps you to focus and guide your ads towards those potential buyers.

Unlike other interest targeting tools, ConnectExplore uses Facebook’s API, ensuring that all search results are accurate and pre-verified by Facebook.

In summary, this feature identifies targeted audiences hidden from your competition, rates them for profitability, and assists you in providing improved advertisements for optimal ROI.

ConnectLeads

Are you maximizing mobile traffic on Facebook? If not, you are missing out big time.

Lead generation is an important aspect of marketing. If you’re using Facebook Ads, you know how important this is.

Getting leads the traditional way is becoming harder every day as most users are on mobile devices and humans are lazy and, as such, despise typing on their mobile phones. When a user clicks through on your ad, ConnectLeads allows you to grab their email address without the need to write them. All it takes is one tap on the advertisement, followed by another to confirm their sign-up. That’s it. Isn’t this brilliant?

ConnectLeads can take your lead generation to new heights, as the app serves as a seamless connection between your Facebook page and your autoresponder.

Facebook’s Lead Ads provide an easy and straightforward way for users to respond to ads of interest by submitting their email address. However, accessing the subscribers’ data is tedious and takes a lot of time.

But, Connectio makes it faster and better.

The tool connects directly with your autoresponder via Facebook’s Ad Platform (API), significantly increasing your number of subscribers while lowering your costs.

Also, it has excellent automation and customization options, plus it works within Facebook, boosting the success of your ad campaigns with minimal costs.

ConnectRetarget

Connectio.io

There’s no denying that Facebook Ads are an effective way of driving targeted traffic to your offers, ut it’s a tough industry to compete in, with many businesses now running Facebook Ads. However, this competition is one of the reasons you need retargeting — a simple and cost-effective way to get your message across while taking advantage of each customer’s unique interests.

For example, someone who visits your website but doesn’t sign up will likely have different preferences than someone that does sign up for emails or subscribes on social media platforms like LinkedIn or Twitter. So if they visit again after being shown an ad related specifically to their interest (elevator music), it’ll be much easier to convert them into paying customers because they’re receptive!

And, this is where ConnectRetarget comes into play. This feature allows you to connect with the most engaged users using advanced behavior and action-based retargeting.

It helps you better to connect your website traffic with your Facebook ads. Whenever a person visits your website, you will tailor your advertisements accordingly. Awesome, right?

The feature is straightforward to use and integrates seamlessly with popular web platforms, including WordPress and ClickFunnels.

ConnectRetarget is excellent as it improves conversions-rates, leading to more sales and leads, and therefore an optimal return on investment.

ConnectAutomate

Connectio.io

Are you tired of wasting your time and money on poorly performing Ads that bring you little to no profits at all? Well, then this is for you.

While running Facebook Ads may be easy, running profitable Ads is an uphill task. Fortunately, ConnectAutomate lets you automate the process by utilizing the power of Facebook’s infrastructure to turn your best-performing posts into ads on autopilot.

It keeps track of everything you post on your Facebook page, including videos, links, status updates, texts, or images. It then combines the advanced algorithm of Connectio with Facebook Insights to determine the best performing posts with the most potential.

What’s better, you don’t need to keep track of statistics, make guesses, or waste time setting up campaigns. Simply add your Facebook page to ConnectAutomate and set your targeting guidelines.

Whenever a post meets the requirement set in your guidelines, it’s automatically converted into your preferred Ad. Super cool, isn’t it?

ConnectAutomate provides a legal and ethical way of seizing the excellent AI infrastructure of Facebook by taking your best-performing page posts and converting them into Ads. The result? Increased ROI for every single dollar you spent on Ads.

Connectio Pricing and Free Trial

Connectio offers monthly and yearly billing cycles for ConnectAudience, ConnectLeads, and ConnectRetarget. They also provide a package deal, ConnectSuite which contains all previous products plus ConnectAutomate and ConnectExplore.

ConnectExplore requires a one-off payment of $197, but it comes with an incentive of a 30-day trial of ConnectSuite.

Monthly Cost Yearly Cost
ConnectAudience $47 $297
ConnectLeads $47 $197
ConnectRetarget $47 $297
ConnectSuite $97 $ 697

Connectio Advantages

User-friendly interface: Connectio presents an easy-to-use interface. So it’s a piece of cake to find your way around the tool.

Excellent automation features: Connectio effectively automates all your marketing campaigns and ads, saving you lots of time while boosting your conversions.

Flawless integration: It integrates seamlessly with more than 50 other marketing platforms, including AWeber, AgileCRM, arp Reach, Autopilot, ActiveCampaign, etc.

Security: The platform applies all regular security measures and fully adheres to Facebook’s extensive security standards.

Great targeting: It allows targeting based on visitors’ activities on a page which boosts ROI on your ads.

Connectio Disadvantages

Lack of a mobile app: The biggest drawback with Connectio is that it doesn’t support a mobile app at present.

Costly: It may be expensive for small businesses.

Who is Connectio For

  • Marketers: This software is an excellent fit for Facebook and Affiliate Marketers.
  • Entrepreneurs: If you are a digital entrepreneur seeking to earn significant income from Facebook Ads, this tool will help take your marketing efforts and business to the next level.
  • Enterprises: Every business enterprise aims to maximize revenues and minimize costs. With Connectio, you can gain higher ROI while maintaining lower ad costs with Facebook Ads marketing.

Who is Connectio Not For

  • Facebook Ads only: Connectio is explicitly designed to help in Facebook advertising. Therefore, it is not suitable for any individual or business that’s not using Facebook Ads.
  • Small businesses: Businesses that are just starting up may find the software a bit costly. As such, it may be unsuitable for them.

Connectio Alternatives

Adespresso

adespresso.com

Hootsuite created Adespresso, a cloud-based advertising and affiliate software designed for small and medium-sized businesses that need a dependable, scalable, and feature-packed advertising and marketing platform.

It allows users to quickly and efficiently monitor their Facebook and Instagram advertising campaigns to discover the ones that deliver the best results.

With Adespresso users can conduct Facebook Ad A/B testing, get helpful campaign optimization feedback, and obtain a detailed analysis of their Facebook ad campaigns through reliable and result-oriented analytics.

Adespresso’s main feature include:

  • A unified ad tool for Google, Facebook, and Instagram channels
  • Campaign automation
  • Analytics
  • Work collaboration
  • Learning opportunities

Madgicx.com

madgicx.com

Madgicx is an AI-powered omnichannel marketing solution that optimizes advertising through Facebook, Instagram, and Google with artificial intelligence and autonomous ad-buying capabilities.

It incorporates execution and insight tools to assist you in identifying your target audience, automating your advertisements, analyzing your results, and optimizing your ads. Its key features are:

  • Content management
  • Conversion tracking
  • Customer engagement
  • Social media monitoring
  • Customer targeting
  • Automated publishing
  • Campaign management

Designed to help entrepreneurs and businesses manage their ad optimization through AI, innovative insights, custom automation, and campaign overviews. This software contains several advertising products, including automation tactics, bid testing, creative cluster, mass creation, automated reporting, etc.

Falcon.io

It is a SaaS platform for social media marketing and customer experience management. It provides several neat features for social listening, engagement, content marketing analytics, and viewer data management.

Falcon.io allows marketers to deliver more personalized brand experiences across touchpoints based on enriched customer profiles.

The solution helps companies in various industries effectively exploit the full potential of digital marketing, social media marketing, and advertising by providing the ability to handle multiple consumer touchpoints in a single powerful platform.

This software core features include:

  • Social media management
  • Social media publishing
  • Social media monitoring
  • Social media analytics

Not sure which one is the right social media scheduler tool for you? No problem, check out our article The 5 Best Social Media Scheduler and Posting Tools to help with your decision-making process.

Our Verdict

With the Facebook Ad space flooded with competition, you need to find a new and innovative way of standing out from the crowd and generate leads for increased sales.

Connectio is a smart software for creating and promoting appealing Facebook Ads. It has the right features to let you get your content out there, so it’s worth investing in!

The platform is also committed to providing top-notch support to its clients. In addition, its flawless integration with Facebook via API contributes significantly to its overall performance and data accuracy.

In our view, Connectio is worth giving a try.

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